Blog Articles
In today’s competitive business landscape, the right words can make a big difference in distinguishing a brand from th...
The ability to accurately size a market can be the defining factor between success and failure. Whether for launching a ...
Secondary research entails using and analyzing existing data to generate insights. While it is considered a less costly ...
Data is undoubtedly the driving force behind efficient decision-making in contemporary businesses. All sectors, from hea...
As businesses evolve, so must the creativity and sophistication of their visual strategies. Brands that implement advanc...
Desk-based research involves collecting and analyzing existing information and data to generate research outcomes that b...
Reports & Whitepapers
In this report, we delve into the dynamic changes sweeping through the media and entertainment sector in the Middle East. It highlights the pivotal role of key government initiatives and private investments, alongside the surge in digital trends, in spurring economic growth and opening up new avenues for expansion within the region.
This report delves into the evolving Connectivity Landscape, exploring the deployment and impact of 5G across various industries and regions. It assesses the implications for entities adopting this technology and forecasts the advancements leading to 6G. Additionally, the document scrutinizes the reactions of policymakers, businesses, and consumers to the rapid technological changes shaping our digital future.
This report examines the different types of greenwashing across industries and geographies, as well as the overall consequences for companies that engage in such practices. It also analyzes the evolving trends and responses of regulators, consumers, and NGOs related to greenwashing
This report summarizing the year’s major advancements in sustainability, connectivity, and automation across industries. detailed analyses of the hydrogen market, with a special focus on clean hydrogen technologies like blue and green hydrogen, and their growing demand and applications. The unique challenges and opportunities in the Middle East’s low-carbon hydrogen sector, including insights into regional projects and climate targets. The evolving landscape of Mobility 2.0, where connectivity, autonomy, and sustainability are reshaping transportation.
This report assesses the readiness of the GCC countries to adopt open banking as a transformative financial model across several dimensions, examines the state of open banking adoption in Bahrain, Saudi Arabia, and the UAE, and provides insights into the potential benefits of open banking and its future prospects, including the evolution towards open finance and the promotion of instant payments.
This report explores generative AI and its potential across several industries, including financial services, retail, healthcare, IT and DevOps, manufacturing, and media and telecommunications. We provide industry-specific use cases, developed tools, and an analysis of the impact of generative AI on revenue generation and various functions.